00399 a2200157 4500001000700000020002200007040002200029041001600051082002100067100001900088245005800107250001000165260004500175300000800220362001300228135121 a978-85-87918-72-7 cLeonardo Da Vinci aPortuguês a658.8 K88mbK88m aKOTLER, Philip aMarketing essencialbconceitos, estratégias e casos a2. ed bPearson Prentice Hallc2005aSão Paulo a406 a20050000